Usage

Clear space

Minimum clear space is 1× the icon height on all sides. Nothing — text, rules, image edges, other logos — enters that exclusion zone.

At a 40px mark, that is 40px of clear space in every direction. The zone scales with the mark, so it never needs recalculating per context.

Minimum sizes

Below these sizes the petal cuts collapse into a smudge. If the space is smaller than the minimum, use a smaller variant rather than scaling one down.

Monochrome

Four monochrome treatments are approved, for print, fax, embossing, and any single-colour reproduction:

The white-reversed variant uses slate for its inner lines rather than the background colour, so the petal structure stays visible. All petal structure must remain legible in every monochrome variant — a solid silhouette is not an approved treatment.

On colour

The slate-5 threshold is the decision rule: measure the background, pick the side it falls on. On the accent, neither variant has enough separation on its own, which is why the ring exists.

On photography

Never place the mark directly on an unmodified photograph. Apply a semi-transparent midnight backing — a shape, a scrim, or a gradient — so the mark sits on a controlled surface. The backing is part of the logo treatment, not an optional enhancement.

Watermark

For background use, the mark may run as a watermark at 8–15% opacity. It renders as a uniform wash: no accent colour in watermark mode, since a single coloured element at low opacity reads as a printing error.

Favicons

Icon-only, on a midnight tile, with 12% padding. Corner radius scales with size: